Nine 2 Five

Nine to Five Coffee Roasters is a café located in the bustling North Hollywood area. The client wanted a visual identity that was both unique and humorous, while also standing out in a competitive market.

To achieve this, I incorporated illustrative typography while keeping the overall brand crisp to maintain its place in the upper echelons of café culture. This approach also influenced the merchandise and signage, with a slightly vintage tone added to the type to provide customers with a sense of old-school cool while enjoying their coffee.